London Family, Maternity & Newborn Photographer — Pennypics
A Legacy of Portraits for Families — and the lives they lead
Pennypics is a London family photographer specialising in maternity, newborn, baby and family portraits. Each photoshoot is shaped with calm guidance and a focus on lasting, meaningful images
Choose your family chapter below.
The Family Journey
Family photoshoots for each stage of family life
Across London, Pennypics creates calmly guided family photoshoots shaped around connection, rhythm, and place.
Kind Words from London Families
"Paola made us feel completely at ease from the very first moment. She was friendly, patient, and wonderfully observant.
The images feel natural and spontaneous — and the final album is something we will treasure for years."
- Rebecca, Clapham Town, London
Listed in the Wandsworth Directory
Families often speak of the ease and attentiveness of the experience — and of portraits that feel genuinely reflective of their shared life.
Where Sessions Take Place
Pennypics photographs families across Greater London through carefully chosen settings that support ease, privacy, and a naturally rewarding experience.
Sessions may take place at home, in a private London portrait studio, or on location — depending on what feels most natural for your family and the chapter being documented.
Families are photographed across London, including Westminster · Chelsea · Clapham · Balham · Wandsworth, and surrounding areas — always guided with care, discretion, and measured attention.
Gift Cards & Heirlooms
Some gifts mark a moment. Others become part of a family’s story.
Pennypics offers both portrait experiences and finished photographic heirlooms, allowing gifts to be shaped around how families wish to remember this chapter — whether through time together, tangible prints, or a combination of both.
Photography Gift Cards
A Pennypics gift card offers a meaningful way to give something personal, without needing to decide every detail in advance.
It allows families to enjoy a considered portrait experience and, in time, choose how their photographs will live on — digitally, in print, or as part of a growing family archive.
Heirlooms and Print Products
Some portraits are meant to be held.
Alongside digital collections, Pennypics offers a curated range of fine art prints, wall pieces, and handcrafted albums — created to sit naturally within your home and grow in value as years pass.
These pieces are chosen slowly and with intention, transforming photographs into objects that remain present in everyday life.
Extended Portrait Commissions
Alongside its family work, Pennypics undertakes a small number of portrait commissions created for visiting families, professional clients, and individuals commissioning work shaped by travel, identity, and creative intention.
This includes London vacation photography, professional branding portraits, and private creative commissions.
Meet Your Photographer, Paola Perni
I’m Paola Perni, an Italian-born photographer based in London, creating natural, considered portraits for families who value continuity and depth over trends.
Guided by experience shaped between Milan and London, my work is calm, attentive, and deeply personal — allowing families to feel at ease while their story is thoughtfully documented.
Your Portraits, Effortlessly You
Reserve your date and begin a thoughtfully guided process — from the first conversation to the finished photographs that settle into your home.
Planning something more personal or specific?